Home Staging Marketing

5 Things Real Estate Agents Need to Hear From You

Home stagers quite often get frustrated in their efforts to promote home staging to real estate agents, and are left with the feeling that agents just don’t “get it” and, worse, don’t even want to get it. Many new and aspiring home stagers even allow themselves to be talked out of starting a home staging [...]

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New Parents are a Great Market for Home Stagers

Home Stagers often overlook this but a new baby’s arrival is a common reason for people to put their homes on the real estate market . Because of their needs (and the urgency of listing, selling and moving), new parents represent a very lucrative market segment. They desperately need our help! Most new parents’ homes [...]

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Home Stager: Prove You’re The Right Expert to Hire

One of the ways people decide which home stager to hire is they look for “proof” that the person is an expert in their field. What might that “proof” look like? For example: – An impressive portfolio of before and after pictures – Testimonials from satisfied clients – Success stories demonstrating results achieved for clients – [...]

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3 Tips to Choosing Your Home Staging Business Name

There’s no doubt about it, choosing the right name for your home staging business is key. Much of your business image rests on this decision and it’s also one of the hardest choices you’ll face in the early days of your home staging business. Many aspiring home stagers get stuck trying to make this one decision. [...]

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Spread Your Home Staging Business Name Far and Wide

Purchasing a domain name for your home staging business is only one part of claiming your company name on the Internet. You should also go to the popular social networking sites like Twitter, Facebook and ActiveRain and set up accounts/profiles in your business name. Even if you’re not going to use those accounts right now, you [...]

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3 Tips to Educate Real Estate Agents About Staging

While Staging Diva students know I don’t advocate devoting all your marketing to real estate agents, they are one of our 4 key target markets. Many of them don’t fully understand what a home stager does and how it can help them. Let’s face it, if real estate agents don’t “get it” they aren’t about [...]

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FREE Service Gives Home Stagers Publicity

I love to write about Staging Diva students and graduates to highlight their success as home stagers and give them free publicity. However, it can be difficult to get the right information to write a newsworthy story. People often forget to send some of the details, or they don’t know what type of information makes a [...]

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Hang Up That Phone: 4 Easier Ways to Grow Your Home Staging Business

When you’re a home stager one of your most important tasks is taking action every week to grow your home staging business— that is, if you want to earn a nice living and see your situation consistently improve. After all, you can’t stay in business for long if you aren’t bringing in new clients! Many [...]

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Stagers Get Work from Short Sales

In situations where a homeowner needs to sell their home but is unemployed, has medical issues or the home is worth less than they owe, the lender may agree to allow a real estate sale for less than the balance due on the mortgage. A “short sale” allows both parties to walk away and avoid [...]

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When a home seller sees you as the solution to their problem

When a home seller sees you as the solution to their problem, they’ll be hanging on your every word and will be happy to pay you well for your advice! So stop worrying that you don’t know “enough” about how to stage a house (assuming you have natural decorating talent) and get out there and [...]

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