Home stagers make a real difference in clients’ lives

One of the reasons I walked away from my corporate career, and later the marketing consulting business I’d run successfully for 10 years, was that I kept thinking “is this all there is?”

No matter how great my projects went or how much extra business I helped my clients attract, it all seemed pretty shallow. At the end of the day, helping Kellogg’s sell more cereal wasn’t that heartwarming or personally meaningful. In part because I don’t live for cereal, and also because when you’re dealing with big companies it’s hard to see your own impact. There are always so many people involved in any project or decision.

All that changed when I became a home stager because suddenly I could see the tangible results of my efforts and I had clients who really cared because I could have a real impact on their lives.

Staging Diva Graduate Susan Atwell shares her experience of helping a couple that desperately needed to sell and move to a one story home for health reasons. Their home had sat on the market for 14 frustrating months as the market went down.

Interestingly, their agent never recommended home staging until the couple asked if there were any more options than further price reductions to attract buyers.

That’s when Atwell Staged Home entered the picture with a plan to transform the 3500 square foot home.

It sold in four days after Susan’s changes were implemented. Talk about making an important difference in someone else’s life!

> More on Susan’s transformation of the ailing couple’s home

Do you think meaningful work is beyond your reach?

If you’ve been bothered by a sense that your work doesn’t have enough meaning for yourself or anyone else, or you’ve suddenly found more freedom now that your kids are in school, perhaps it’s time to consider your options!

If you have a natural talent for decorating (even with no prior training as a designer), it is possible to turn that into a successful home staging career.

This is the perfect time to learn what you need to start and grow your staging business as we’re  into the fall real estate market.

> More about the Staging Diva Training Program

> How the slow housing market benefits staging

Related posts:

1. Make a difference in the world
2. Home Stagers: Allies in a Slow Real Estate Market
3. New service to give home stagers free publicity

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Home Staging Resources

“Staging Diva Home Staging Consultation Checklist with Room-By-Room Client Planning Forms” by Debra Gould takes the guess work out of how to do a home staging consultation and lets you fill in the blanks as you go through a home. You’ll learn the techniques and process the Staging Diva has used successfully in hundreds of homes, and how to avoid doing time wasting and unprofitable reports. More about Checklist

"Staging Diva Sales Script: How to Avoid the Free Estimate Trap and Turn Homeowners into Home Staging Customers in One Phone Conversation" by Debra Gould is THE script she used to go from zero to $10,000 a month in sales within two years. Learn word for word what she says when a homeowner calls and why she never does free estimates. More about Sales Script

Tagged as: fall real estate market, home stagers, home staging career, home staging training, meaningful career, slow housing market, Staging Diva, susan atwell