Home staging saves an interior designer’s career

Like many others involved in the retail side of design, Interior Designer Linda Scaglione of Southern California found her career sinking right along with the housing collapse in her market.

Photos provided by Linda Scaglione, Haute Decors, California

Linda shared her concerns about her struggling career with a friend who suggested that with Linda’s skills and experience, she should start a home staging business.

Becoming a home stager is a much more practical way for someone with a natural talent for decorating to earn a great living, than pursuing a career in Interior Design. That’s because while Interior Design is seen as an extravagant service, home staging is rapidly becoming an essential service. This is especially for someone needing to sell their home in a slow market and wanting to keep all the equity they possibly can.

Linda took her friend’s advice and after researching several home staging training companies, decided to enroll in the Staging Diva Home Staging Business Training Program.

By refocusing her business around staging, Linda turned her situation around and quickly earned a solid reputation for helping home sellers. Her first home staging project was a condo that sold within 24 hours of staging and for more money than competing condos in the same development.

That impressive success led to Linda being hired to stage a 2.6 million dollar beach home that had been sitting on the market for more than a year. That property received several offers within just one week of Linda staging it.

As a home stager, Linda is able to do something she couldn’t do as an Interior Designer. She can show her clients the return they will get on investing in her services because with these success stories, Linda has proof that home staging works.

Related posts:

1. Home Stagers Connect at Interior Design Show
2. You don’t have to choose between home staging and interior design
3. Staging Diva Directory welcomes Kristen B. Hardman Interior Design
4. Directory of Home Stagers welcomes At Witt’s End Design
5. Staging Diva Directory welcomes Primp Interior Staging

Be Sociable, Share!

• 

• Tweet

Home Staging Resources

“Staging Diva Home Staging Consultation Checklist with Room-By-Room Client Planning Forms” by Debra Gould takes the guess work out of how to do a home staging consultation and lets you fill in the blanks as you go through a home. You’ll learn the techniques and process the Staging Diva has used successfully in hundreds of homes, and how to avoid doing time wasting and unprofitable reports. More about Checklist

"Staging Diva Sales Script: How to Avoid the Free Estimate Trap and Turn Homeowners into Home Staging Customers in One Phone Conversation" by Debra Gould is THE script she used to go from zero to $10,000 a month in sales within two years. Learn word for word what she says when a homeowner calls and why she never does free estimates. More about Sales Script

Tagged as: home stager, home stagers, home staging, interior designer, Staging Diva, start a home staging business