home stager marketing

New Year, New Marketing; first find the right mindset

Many small business owners are hesitant about marketing because they think it means “cold calling” (picking up the phone to contact people they don’t know) or being a pushy sales person. Nothing could be further from the truth! The art of marketing is finding ways to get people who need your services to come to [...]

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No-cost way to build your home staging business

Newsweek says, “Suddenly, it seems as though all the world’s a-twitter.” And it’s no wonder. Twitter is growing faster than anyone could have imagined and it’s hard to listen to anything these days without hearing “Follow us on Twitter”. If all this buzz has you worried that you’re being left behind, while questioning whether it [...]

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Does your pricing attract the wrong home staging clients?

Marketing is not just about how you promote yourself, your pricing strategy is also part of your marketing. It conveys something about your business, your professionalism and what sort of clients will be drawn to you. In other words . . . Your pricing is part of your image! If you promote your services as [...]

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Plant the seeds and tend the fields for business growth

Ok, we’re not farmers but I hope you get my point. If you’re a home stager, or an entrepreneur of any kind, your number one job is taking action to grow your business. Marketing can be a special challenge when you’re already busy with projects, but unless you’re always cultivating future sales, your work eventually [...]

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