home staging business

Staging Success Stories and Business Card Tips

In this month’s posts of the Staging Diva Dispatch you’ll learn 9 tips to help you create your home staging business card. Key when you’re starting out, plus established stagers can take this opportunity to see if their current card needs some “staging” of its own! I also share a personal story by a new [...]

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Backstage with Staging Diva for March 2012

If you’re one of the 400 new stagers or aspiring stagers who joined the Staging Diva community over the past month, welcome! I don’t know about you, but I really enjoyed that extra day in February. I’ve been busy with home staging and color consultation projects, mentoring home stagers, interviews for CBS Radio and Question [...]

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3 Tips To Getting Media Coverage for your Home Staging Business

Media coverage is a huge help in building your home staging business because it helps get the word out for free to a huge audience (you could never afford to buy the same coverage), plus it reinforces your position as a home staging expert (being in the news gives you instant credibility). Here are 3 tips [...]

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Home Stager, Declutter and Liberate Your Dreams

My house doesn’t always look like a home stager lives here (especially since I don’t have a cleaning lady), but for the most part my environment is free of unnecessary objects and the usual dust collectors you’ll find in most of your clients’ homes. As most of my students and readers know, I hate clutter. I [...]

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Backstage with Staging Diva for January 2012

If you’ve just joined the 20,000-member Staging Diva community, welcome and if you’ve been here for awhile, thank you for your participation! I look forward to helping all of you make 2012 your best year yet! I don’t generally make New Year’s resolutions because I know how often we fall off course and think, “Oh [...]

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Backstage with Staging Diva on December 2011

If you’re one of the 350 new members of the Staging Diva community this month, welcome! December marks 7 years since the creation of the Staging Diva Home Staging Business Training Program, which I first mapped out from my laptop at Starbucks while my 10 year old was on a playdate! At that point, I’d [...]

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3 Tips to Choosing Your Home Staging Business Name

There’s no doubt about it, choosing the right name for your home staging business is key. Much of your business image rests on this decision and it’s also one of the hardest choices you’ll face in the early days of your home staging business. Many aspiring home stagers get stuck trying to make this one decision. [...]

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Teacher Turns Bakery Project Into a Home Staging Career

Jackie, an elementary school teacher, recently shared her story about how she turned an opportunity to decorate a local bakery into a new career in home staging. > Read Jackie’s story here. Her story reminded me of something I had read. Back in the 1800s, Louis Pasteur said, “Chance favors the prepared mind.” His words [...]

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Staging Success Spotlight Shines on Imogen Brown and Melissa Goulet

Congratulations to Staging Diva Graduate Imogen Brown of Home Staging Brisbane (Australia) on a recent home staging consultation. She says, “I consulted on a cluttered townhouse last Wednesday evening. The photographer was booked for Friday morning! The owner used nearly all my suggestions and completed the work (and shopping) in a single day (with two [...]

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Backstage with Staging Diva for October 2011

Last month’s first post of the Staging Diva Dispatch blog I wrote, “I love this time of year because I always feel like it’s a fresh start.” Just as I encourage my students to do, I’ve really been pushing myself outside my own comfort zone to grow personally and professionally. One of my big hurdles has [...]

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